OAKLAND, Sept. 5, 2019 – After the Game, a first-of-its-kind feature-length documentary that spans nearly 20 years to unveil the long-term empowering impact of sports on women, today announced that it will launch its Seed & Spark crowdfunding campaign to raise $15,000 for finishing funds and distribution campaigns on Tuesday, Sept. 10.
After the Game follows three young women on a 1999 collegiate basketball team as they test their limits to reach their athletic potential and seek NCAA glory at a small university. Nearly 20 years later, these same women each find themselves applying lessons learned from their playing days to different professional off-the-court challenges today.
Weaving together the stories of two college basketball players, Michelle and Polly, and their head coach Mary, After the Game gives perspective into the world of small-time college athletics and aims to make connections between sports participation and professional success.
The benefits of athletic involvement for women are evident in boardrooms, executive officers, and other corporate environments. Research from Ernst & Young found that 96% of women who hold C-suite level positions in the U.S. are former athletes. Sadly, according to the Women’s Sports Foundation, by age 14, girls are dropping out of sports at two times the rate of boys.
“There is more than one way to ‘go pro’ in life,” said After the Game Director and Producer April J. Abeyta. “If this film helps even one young girl recognize the wider scope of sports benefits and continue on with her athletic career when she would have otherwise quit, then we will have contributed something incredibly powerful and positive to our community.”
“This makes After the Game a story worth sharing,” she added.
To support the After the Game Campaign, please visit: https://www.seedandspark.com/fund/after-the-game
ABOUT AFTER THE GAME
After the Game is a coming-of-age saga of two college women’s basketball players and their coach at a small liberal arts college. In her quest to understand why women who play competitive sports tend to have success in their professional careers, director April J. Abeyta presents an intimate, character-driven film that spans nearly 20 years. Audiences see the evolution of these three characters as the film blends footage from 1999, while they were part of the basketball team, with today, as they face new career challenges.
Additional information is available by visiting www.afterthegamethemovie.com and through the film’s Instagram, Twitter, and Facebook accounts.
ABOUT APRIL J. ABEYTA
April has a 15+ year career in filmmaking and corporate video production, and has acquired a unique ability to balance creativity with business acumen. As an independent filmmaker, she has directed and produced several short films, including Sly Sylvester, an award-winning comedy, and Seven Minutes to Closing, a nationally-screened drama starring Trestin George (Fruitvale Station) which earned Best Direction and Best Cast Performance awards.
In the corporate sector, she has produced and managed video teams for a wide variety of projects and customers. Most recently, she was VP of Business Operations for Seeker Media, a top digital video publishing company.
April has a BFA in Film and Television Production from Chapman University.
CONTACT:
Kim Nunley
Producer
P: 925-876-6739
[email protected]
afterthegamethemovie.com